The AceBand Story
Follow Our Journey
Every product starts with an idea.
What comes next is persistence, teamwork and evolution.
Start from the beginning ↓
AceBand Evolution
0
Core Modes
0
Features
SEPTEMBER 2025
Founder Note
Where It All Started
The Problem
Long matches · Fatigue · Losing track of the score.
And occasionally... total darkness. When the paid court lights ran out mid match.
The Search
Scoring watches existed. But none felt like something we wanted to wear every day.
The Idea
Build one ourselves. Made exclusively for racket sports. Functional on court. Nice enough to wear every day.
The Signature
2 physical buttons. Right on the front.
- Partly to make scoring as simple as possible.
- Partly to put the player first.
- And partly... 90s nostalgia.
Back when more buttons somehow made everything feel more tech. And look cooler.
The First Concept
~$45 · Basic LED display
4 Simple Screens
Watch Face · Tennis & Padel · 1 vs 1 · Calories
+ 1 Feature
Built in court light
Founder Note
Where It All Started
The Problem
Long matches · Fatigue · Losing track of the score.
And occasionally... total darkness. When the paid court lights ran out mid match.
The Search
Scoring watches existed. But none felt like something we wanted to wear every day.
The Idea
Build one ourselves. Made exclusively for racket sports. Functional on court. Nice enough to wear every day.
The Signature
2 physical buttons. Right on the front.
- Partly to make scoring as simple as possible.
- Partly to put the player first.
- And partly... 90s nostalgia.
Back when more buttons somehow made everything feel more tech. And look cooler.
The First Concept
~$45 · Basic LED display
4 Simple Screens
Watch Face · Tennis & Padel · 1 vs 1 · Calories
+ 1 Feature
Built in court light
SEPTEMBER2025
NOVEMBER 2025
Milestone
First Concept Render
The idea takes shape.
Our first visual concept.
No engineering yet. Just the vision.
Basic design · LED display · 2 front scoring buttons
Simple. Functional. Affordable.
NOVEMBER2025
Milestone
First Concept Render
The idea takes shape.
Our first visual concept.
No engineering yet. Just the vision.
Basic design · LED display · 2 front scoring buttons
Simple. Functional. Affordable.
DECEMBER 2025
Milestone
The First Engineering Render
Then reality hit.
Built around real dimensions and real components.
The first problem became obvious:
The front buttons made the watch too thick.
Option A
Move the buttons to the sides.
Thinner. Easier. Cheaper.
Option B
ChosenKeep the front buttons.
Harder to engineer. More expensive to build. Too important to lose.
Milestone
The First Engineering Render
Then reality hit.
Built around real dimensions and real components.
The first problem became obvious:
The front buttons made the watch too thick.
Option A
Move the buttons to the sides.
Thinner. Easier. Cheaper.
Option B
ChosenKeep the front buttons.
Harder to engineer. More expensive to build. Too important to lose.
DECEMBER2025
DECEMBER 2025
Milestone
First 3D Print
The idea takes shape.
Basic design · LED display · 2 front scoring buttons
Simple. Functional. Affordable.
DECEMBER2025
Milestone
First 3D Print
The idea takes shape.
Basic design · LED display · 2 front scoring buttons
Simple. Functional. Affordable.
JANUARY 2026
Breaking Point
Time To Fly To Shenzhen.
After months of working remotely, it's time to meet our manufacturers in person.
Visit the factories. Build the relationship.
See how the product will actually be made.
One More Decision
Skip the cheaper molded strap and go with elastic nylon.
More comfortable and a better fit on the wrist.
Too square. Too thick.
After our trip to Shenzhen, one thing was clear:
1. Change The Shape
Less square. More wearable.
2. Make It Thinner.
At any cost.
JANUARY2026
Breaking Point
Time To Fly To Shenzhen.
After months of working remotely, it's time to meet our manufacturers in person.
Visit the factories. Build the relationship.
See how the product will actually be made.
One More Decision
Skip the cheaper molded strap and go with elastic nylon.
More comfortable and a better fit on the wrist.
Too square. Too thick.
After our trip to Shenzhen, one thing was clear:
1. Change The Shape
Less square. More wearable.
2. Make It Thinner.
At any cost.
MARCH 2026
Milestone
First Functional Prototype
The New 3D Prototype
After multiple rounds of design, development and discussions around:
Size · Screen · Thickness
The new 3D print is ready.
Decision Made.
Move forward with production of the first beta version.
MARCH2026
Milestone
First Functional Prototype
The New 3D Prototype
After multiple rounds of design, development and discussions around:
Size · Screen · Thickness
The new 3D print is ready.
Decision Made.
Move forward with production of the first beta version.
APRIL – MAY 2026
Breaking Point
The First Beta* Arrives.
*Beta: a working version built to test, learn and improve. Not the final product.
For the first time, we had the real AceBand in our hands.
What Worked
The design finally felt premium.
What Didn't
The inside hadn't caught up.
The upgraded design made the existing UI feel out of place.
The Dilemma
KEEP IT SIMPLE
Stay with the original UI.
GO FURTHER
Bring the inside up to the level of the outside.
A decision had to be made.
APRIL – MAY2026
Breaking Point
The First Beta* Arrives.
*Beta: a working version built to test, learn and improve. Not the final product.
For the first time, we had the real AceBand in our hands.
What Worked
The design finally felt premium.
What Didn't
The inside hadn't caught up.
The upgraded design made the existing UI feel out of place.
The Dilemma
KEEP IT SIMPLE
Stay with the original UI.
GO FURTHER
Bring the inside up to the level of the outside.
A decision had to be made.
MAY 2026
Micro Note
The Team Meeting.
Shenzhen → Hardware & Production
Switzerland → UI & Design
Three questions on the table:
Is It Actually Possible?
How Much Time Will It Take?
How Much Will It Cost?
MAY2026
Micro Note
The Team Meeting.
Shenzhen → Hardware & Production
Switzerland → UI & Design
Three questions on the table:
Is It Actually Possible?
How Much Time Will It Take?
How Much Will It Cost?
09 JULY 2026
Breaking Point
We Decided To Go Bigger.
We knew the AceBand we wanted to build.
The Problem?
How do we fund it?
The answer → Kickstarter.
But if we were going to do it,
We wanted to do it properly.
We needed people who knew this world.
Enter LaunchBoom.
They believed in the project.
We decided to invest in their expertise to help us launch it.
Not the cheapest AceBand possible.
The best AceBand we could build.
09 JULY2026
Breaking Point
We Decided To Go Bigger.
We knew the AceBand we wanted to build.
The Problem?
How do we fund it?
The answer → Kickstarter.
But if we were going to do it,
We wanted to do it properly.
We needed people who knew this world.
Enter LaunchBoom.
They believed in the project.
We decided to invest in their expertise to help us launch it.
Not the cheapest AceBand possible.
The best AceBand we could build.
JULY 2026
Founder Note
If We're Doing This.
Let's Do It Properly.
The Kickstarter decision opened the door to ideas that previously didn't fit the original $45 product.
Instead of only asking:
“How much does this feature cost?”
we could also start asking:
“Does this make AceBand better?”
That changed the way we looked at the entire product.
JULY2026
Founder Note
If We're Doing This.
Let's Do It Properly.
The Kickstarter decision opened the door to ideas that previously didn't fit the original $45 product.
Instead of only asking:
“How much does this feature cost?”
we could also start asking:
“Does this make AceBand better?”
That changed the way we looked at the entire product.
JUL – AUG 2026
Milestone
AceBand. Reimagined.
New Inside.
New Experience.
New UI
Complete redesign of the entire UI system
OLED Display
Sharper, richer graphics
New Software
More power, more possibilities
More Features
More modes, more functions
Stronger LED
Brighter and more visible
Bigger Battery
More power for the new hardware
New Components
Upgraded from the inside out
Same purpose.
A completely different AceBand.
Milestone
AceBand. Reimagined.
New Inside.
New Experience.
New UI
Complete redesign of the entire UI system
OLED Display
Sharper, richer graphics
New Software
More power, more possibilities
More Features
More modes, more functions
Stronger LED
Brighter and more visible
Bigger Battery
More power for the new hardware
New Components
Upgraded from the inside out
Same purpose.
A completely different AceBand.
JUL – AUG2026
Today
Today
To be continued…